التسويق عبر منصات التواصل الاجتماعي

التسويق عبر منصات التواصل الاجتماعي

 عشان تكون كوبي رايتر شاطر لازم تكون برنس ماركتنج

وعشان تبقى برنس ماركتنج لازم تدرس ماركتنج على إيد محترف!

Social Media Marketing 

• Understand fundamentals of Marketing.
• Segmentation & Targeting: The full practice
• Market research: Types, importance, and methodology.
• How to plot an empathy map and sample persona.
• The concept of customer centricity
• Differentiation & positioning
• Value proposition: Gain creators & Pain relievers.
• Marketing 4 Ps: designing Products, deciding Places, Pricing strategies, and Promotion mix.
• Why social media?
• Benefits of social media advertising.
• Social Media assets management.
• Why advertisers choose Facebook?
• Five keys to succeed in Facebook Advertising.
• Campaign creation, optimization, and reporting in Facebook (including Instagram).
• LinkedIn advertising platform (Advertising best practices)

المحاضر: Tarek Elhanafy

Digital Marketing Consultant and Instructor: Specialized in Digital Transformation, Growth Marketing, Performance Marketing, Media Buying, Search Engine Marketing (SEM), and Social Media Marketing (SMM).

A Master’s of Business Administration (MBA) degree holder in Global Marketing and Digital Transformation.

Certified from Google Ads, Facebook Advertising, and Google Analytics.
Provided strategic consultancies and execution services for world-leading organizations such as; Nestle, the American state department for education and development, Australia education, and Amideast
.
Teaching more than 1000 students through face-to-face programs, interactive online learning, recorded degrees, and blended-learning programs.
In collaboration with the Egyptian Ministry of Communication and Information Technology, Information Technology Industry Development Agency (ITIDA), Udacity, AMIT-Learning, E3mel Business, Ainshams University, and other leading educational institutions, conducted more than 20 courses, workshops, and degrees.