أكاديمية ابن سينا للتدريب

التسويق عبر منصات التواصل الاجتماعي

التسويق عبر منصات التواصل الاجتماعي

🏅 عشان تكون كوبي رايتر شاطر لازم تكون برنس ماركتنج

وعشان تبقى برنس ماركتنج لازم تدرس ماركتنج على إيد محترف!

Social Media Marketing 🔥

  • Understand fundamentals of Marketing.
  • Segmentation & Targeting: The full practice
  • Market research: Types, importance, and methodology.
  • How to plot an empathy map and sample persona.
  • The concept of customer centricity
  • Differentiation & positioning
  • Value proposition: Gain creators & Pain relievers.
  • Marketing 4 Ps: designing Products, deciding Places, Pricing strategies, and Promotion mix.
  • Why social media?
  • Benefits of social media advertising.
  • Social Media assets management.
  • Why advertisers choose Facebook?
  • Five keys to succeed in Facebook Advertising.
  • Campaign creation, optimization, and reporting in Facebook (including Instagram).
  • LinkedIn advertising platform (Advertising best practices)

 

✨ المحاضر: Tarek Elhanafy

🔸Digital Marketing Consultant and Instructor: Specialized in Digital Transformation, Growth Marketing, Performance Marketing, Media Buying, Search Engine Marketing (SEM), and Social Media Marketing (SMM).

🔸A Master’s of Business Administration (MBA) degree holder in Global Marketing and Digital Transformation.

🔸Certified from Google Ads, Facebook Advertising, and Google Analytics.
Provided strategic consultancies and execution services for world-leading organizations such as; Nestle, the American state department for education and development, Australia education, and Amideast
.
🔸Teaching more than 1000 students through face-to-face programs, interactive online learning, recorded degrees, and blended-learning programs.
In collaboration with the Egyptian Ministry of Communication and Information Technology, Information Technology Industry Development Agency (ITIDA), Udacity, AMIT-Learning, E3mel Business, Ainshams University, and other leading educational institutions, conducted more than 20 courses, workshops, and degrees.

 

1
Lecture 1 (Understand fundamentals of Marketing)
2
Lecture 2 (targeting, positioning, 4Ps)
3
Lecture 3 (why social media)
4
Lecture 4 (Facebook Ads)
5
Lecture 5 (Facebook Ads practical)
6
Lecture 6

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